Data Driven Conversion OptimizationAugust 9, 2017
2:30PM - 3:45PM
As the VP of Digital Strategy, Sara’s leadership has grown revenue for some of the nation’s biggest brands and local businesses alike. Recognized as a Columbus Top Person to Know in Marketing, she was the first employee to join Adept and has since been an integral part of building and growing our Pay-Per-Click, Analytics, and Conversion Optimization teams.
At Adept, Sara uses her technical skills & results-oriented mindset to lead teams of passionate, talented professionals across Paid Media, Analytics & Conversion Optimization specializations. She continues to drive strategy, optimization & results for Adept clients. Her core strength lies in her ability to add clarity & process to complex programs.
Sara has been recognized as a Top Person to Know by Columbus Business First. She has presented at the General Assembly group, Web Analytics Wednesdays, Conway Center for Family Business & numerous on-site client workshops & conferences.