The Role of Product and The Merchant in a Customer Driven WorldAugust 9, 2017
10:45AM - 12:00PM
Dr. Anne Marie Thomas is the Chief Executive Officer of bella crescita management consulting advising some of the world’s best brands in strategy, marketing, operations and overall growth planning. Anne Marie is a consumer and data-driven marketer with a quarter century of experience in building profitable growth brands in retail, consumer, technology and healthcare. Her skills in insight, strategy, commercialization and operations have helped birth brands like PINK and turnaround Bath & Body Works.
Prior to becoming CEO of bella crescita, Dr. Thomas served as the Global Chief Marketing & Strategy Officer for NetJets-A Berkshire Hathaway Company and drove international expansion, M&A, product development and digital, mobile and social growth solutions for the $5 Billion dollar private aviation company and subsidiary of Warren Buffett’s Berkshire Hathaway. During her tenure as an officer of the company, there were record breaking sales and profits.
Other experiences include, Partner over Interactive Marketing and Creative for Rosetta, Executive Director of Business Intelligence and Brand Marketing for American Greetings, Vice-President of Marketing for Tween Brands and Director of Brand and Business Planning for LBrands. Anne Marie earned a Ph.D. in Statistics and Measurement with Cognates in Business and Organizational Design & Development from The Ohio State University.